Talent selection & booking
Bring a preferred name or ask SGN to identify suitable players, legends, or coaches. We approach talent and authorized representatives, develop the proposal, and negotiate the engagement.
TALENT BOOKING
The right talent.
The right occasion.
Players, legends, and coaches for appearances, speaking engagements, and brand campaigns. We work with talent and their authorized representatives.
Start a booking inquirySelected project experience pictured. Bookings are subject to availability and agreed terms; past appearances do not imply current representation.
YOUR BOOKING PARTNER
One agency for your booking and campaign.
Choose booking support, campaign development, or advice on a specific part of your talent program.
Campaign strategy & delivery
Connect the talent booking to your commercial objective, with a defined role, content plan, appearance schedule, and agreed delivery responsibilities.
Specialist booking consulting
For clients managing their own talent program, SGN provides focused advice on selection, booking routes, commercial scope, and appearance planning.
THE ENGAGEMENT
Start with the role talent needs to play.
The name, format, and commercial objective should work together. A private appearance, a prepared talk, and a filmed endorsement require different briefs and permissions.
Corporate appearances & hospitality
Client events, private receptions, award ceremonies, and hosted conversations shaped around the guests and the occasion.
Speaking & leadership
Moderated interviews, panels, and speaking engagements selected for audience relevance, language, and delivery style.
Endorsements & brand campaigns
Ambassador engagements and sponsorship activations with a defined creative role, deliverables, and usage permissions.
Content & media production
Interviews, branded productions, and event content with an agreed format, preparation process, and distribution plan.
HOW A BOOKING DEVELOPS
From the initial brief to the agreed engagement.
Your proposal sets out the engagement, SGN’s services, costs, and delivery responsibilities.
Brief & selection
Define the audience, objective, timing, location, and investment range. Identify a preferred name or evaluate the types of talent that could suit the assignment.
You receive: A working brief and candidate-selection criteria.
Availability & proposal
Approach talent or authorized representatives for the specific engagement. Review the proposed scope, commercial terms, and relevant permissions.
You receive: Candidate options and a proposal distinguishing confirmed information from items still requiring agreement.
Agreement & preparation
Establish the parties, deliverables, payment terms, approvals, and responsibilities. Plan travel, preparation, and specialist advice where required.
You receive: An agreed scope and a responsibility plan before delivery.
Appearance & follow-through
Coordinate the agreed engagement, including talent hosting or on-site support where included, and review outstanding content or campaign deliverables.
You receive: A delivery schedule and a record of the agreed follow-up.
EXPERIENCE BEHIND THE AGENCY
Booking experience with an event-delivery perspective.
The founder’s previous awards assignments included talent sourcing, appearance agreements, communications, hosting, and on-site coordination for event organizers.
This defined role informs our approach to preparation and delivery. Historical participation does not establish current or exclusive talent representation.
Explore the project experienceBooking support you can define
The proposal separates talent fees, SGN’s services, and relevant travel, production, or usage costs. You can commission the booking process, campaign support, or advice on a specific decision.
Read the booking guideYOUR BOOKING BRIEF
Tell us what you are planning.
A preferred name is helpful, but not necessary. Share what you know about the audience, occasion, and timing; the brief can develop from there.
What happens next
SGN reviews your brief and discusses the support you need. Once the brief and SGN’s role are agreed, we approach suitable talent or their authorized representatives and develop a proposal. Sending an inquiry does not reserve talent or commit you to a booking.
Prefer email? hello@sgnsoccer.com