Market Entry
For international clubs, brands, agencies, federations, and rights holders entering or expanding in the United States.


SOCCER STRATEGY · ACTIVATION · EXPERIENCES
SGN helps brands and soccer organizations enter the U.S. market, build partnerships, book talent, and deliver campaigns and events.
CAPABILITIES
For international clubs, brands, agencies, federations, and rights holders entering or expanding in the United States.
Evaluate soccer opportunities, shape the partnership proposal, and plan how your brand will use the rights.
Plan and deliver fan activations, corporate events, and hosted soccer experiences around your audience.
EXPERIENCE
SGN is led by J. Semrau, whose background includes IMG and UEFA EURO hospitality programs, international awards, talent booking, and on-site delivery. Explore the experience behind the agency.


INTERNATIONAL TALENT BOOKING
Bring a preferred name or tell us about your audience. SGN arranges players, legends, and coaches for appearances, speaking engagements, and brand campaigns, working with talent and their authorized representatives.
Explore our booking agencySGN INSIGHTS
Give guests a memorable encounter with a soccer personality, with a format and schedule your event team can deliver.
Read the insightDefine the booking, consulting, and delivery support your team needs before appointing an agency.
Read the insightThe value of a soccer-talent appearance depends on assigning the person a role that fits the audience, event objective, format, and operating plan before the booking is made.
Read the insight
START A CONVERSATION
Tell us the market, audience, timing, and commercial objective.
START A PROJECT