Market Entry
For international clubs, brands, agencies, federations, and rights holders entering or expanding in the United States.
Explore service
SOCCER STRATEGY · ACTIVATION · EXPERIENCES
WE THINK
SOCCER.
SGN helps brands and soccer organizations enter the U.S. market, build partnerships, book talent, and deliver campaigns and events.
CAPABILITIES
Your next move in soccer.
Sponsorship Strategy
Evaluate soccer opportunities, shape the partnership proposal, and plan how your brand will use the rights.
Explore serviceEvents & Hospitality
Plan and deliver fan activations, corporate events, and hosted soccer experiences around your audience.
Explore serviceAGENCY & EXPERIENCE
The people. The occasion.
The work behind it.
SELECTED PROJECT · 2019
Explore the projectFootball Achievers Awards
International talent and live-event experience.
INTERNATIONAL TALENT BOOKING
Book international soccer talent for U.S. events and campaigns.
Bring a preferred name or tell us about your audience. SGN arranges players, legends, and coaches for appearances, speaking engagements, and brand campaigns, working with talent and their authorized representatives.
Explore our booking agencySGN INSIGHTS
The business of soccer.
Choosing a Soccer Talent Booking Agency
Define the booking, consulting, and delivery support your team needs before appointing an agency.
Read the insightSponsorship Is Not Activation: What Brands Often Miss
Why acquiring soccer rights is only the starting point, and how brands can design activation around a clear audience behavior and business result.
Read the insightWhat Makes a Corporate Soccer Hospitality Program Commercially Valuable
How to design soccer hospitality around the guest, the relationship objective, and the full experience rather than tickets alone.
Read the insightSTART A CONVERSATION
What’s your next move?
Tell us what you’re planning and where you need support.
Start a project